However, we also realize that you’re a company and you need to set your budget for video production with the actual numbers of what it’s going to cost you to make commercial videos. That’s precisely what we’ll write about in this blog. Today, we’ll go over the various factors that impact the price of making professional videos, and the many possibilities you have to produce the work, as well as look at the features of our company, http://ghptech.com.au/ghptech2

We want to provide a definitive answer to the question of what it is going to cost you to not make a promotional video

First, it is important to realize that no promotional videos are made in the same way. Video marketing goes beyond that. There are a variety of videos designed for various marketing purposes, different levels of video quality, and, of course, different outcomes for businesses achieved by video marketing. A Video that converts, cannot be a duplicate, it has to be uniquely created.

The production quality of a college student compared to an experienced professional is quite significant. The quality difference is very evident. The absence of professional quality videos is not necessarily an issue. Instructional videos, music videos, explaining videos, and many more are great even with amateur quality. However, branding videos, corporate videos, testimonials, and profiles that don’t appear professional can damage your credibility, so keep that in mind when you cutting costs.

Length

The longer the film is, the more it will cost. There could be a significant cost increase when you extend your run time from one to two minutes You may be thinking, “What could be the cause of the rising price? ” It’s only a moment! ” There is following to consider:

Concept

The longer the video, the more components are included in the storyboarding process, which can take time.

Video

In order to keep the story moving, it is necessary to shoot at multiple locations, which could take many days.

Editing

The more footage you capture, the longer it takes to edit and to create an attractive promotional video. As you can see, increasing the duration of your promotional footage by 60 seconds will make it more time-consuming (and consequently increase the cost) drastically.

Type

Along with duration and quality, the style of the video also determines the price. For instance, if you require aerial footage of your subject, you’ll require drones (and an operator, who has the right license) to capture the footage you want. If you’re looking to capture a super-slow-motion shot of your product, you’ll require a high definition slow motion camera and knowledge to achieve this, which will add cost.

All of the above aspects will impact the cost of your film. You’ll also need to think about how you’ll accomplish the tasks: hire someone or do the work yourself. Each of these options has advantages and disadvantages, as well as associated costs, so let’s look at the various options for creating an effective promo video. We’ll provide an understanding of how a professional commercial is put together, as well as the estimated cost.

DIY at home

“If you want something done right, do it yourself” principle has been largely removed from the business world, there are definitely scenarios where taking your video production in-house could be the best option.

Whatever the case, here’s the breakdown of how much it’ll cost to make your own professionallyproduced marketing video.

Equipment

Here are two options: the starter method and the advanced method.

If you’re just starting with video and willing to settle for less than Red Bull Media House production quality, it is possible to start fairly cheap. The equipment list for basic needs and costs associated with it includes a video camera that could cost between $750 and $9,000. A tripod is priced between $100 and $300, and the backdrop could be between $50 and $300. The lighting could range between $200 and $500, the microphone is between $20 and $400, and the software for editing videos can be priced between $100 and $500.

Once you’ve got the camera equipment, you’re ready to locate the best place to capture excellent footage. There are many options based on the type of video you want to make. Filming at home or in your office will not cost you anything, but filming in a studio will cost you around $2,000 a day. Locations that are custom-designed can cost at least $3,000 per day. And you should not forget transportation and meals, which add $200-$500 to the total.

Based on the type of video that you’re working on, there’s a high likelihood that you’ll require some acting skills to be able to pull it off. There’s an enormous difference between hiring renown actors in your video and hiring an individual from your own neighbourhood, which means the cost will be based on the popularity of your talent. Local actors or models will cost between $50 and $400 per hour, plus up to an additional $100 to cover expenses.

It’s not only a matter of having the right training and knowledge to make a good video, but also the editing process is a huge work process. Also if you’re looking for extravagant motion graphics, then the cost will go up significantly.

Don’t forget about the sound design and audio! A good music, voice-overs, and effects can make a big difference to the final product. Editing videos for an hourly worker could vary from $300$900. Audio editing is also within this price range, as the licensing of music ranges from $45 to $720. If you’re looking to do video production in-house, it will cost you approximately $2,000 for your own promotional videos, and lower five figures for something that’s a bit shiny.

For a quick summary, here’s an outline of the range of prices by section:

The best option for creating promotional videos is to outsource the entire process to a production company. There’s a wide cost range based on the size and scope of the project as well as the credibility of the business. We’ll discuss the cost in a moment. However, here’s a brief overview of working with an external firm.

One of the main benefits of working with a production studio is that you are able to hand complete control of your work to someone who has the expertise and resources to complete the project for you. All you have to bring is your goals and a budget. A reputable production studio can guide you from a creative idea to a finished product. Sometimes, these businesses can also help design your promotional campaign, and acquire views and clicks on your video.

Equipment is another benefit of hiring a professional company, as the production house will have all the equipment required to create a stunning video, that includes lighting, cameras, editing software, drones and Gimbals. The equipment a production house has available is also a big factor. If you require aerial video shot in 8K resolution, you’ll have to locate a production house that has a drone and a RED camera. Both are expensive items of equipment.

Another advantage this approach offers, is an outside view. Sometimes, the in-house creative team is prone to getting a little focused on their brand but fails to be aware of how their work can be perceived and interpreted by their targeted viewers, media, or the general public.

Here at GHP Tech, we will take note of your needs and strive to please, We will do our best to ensure we are producing something that can achieve your goals by reaching out to the intended audience.

The great thing about preparing an effective video marketing strategy is that it makes it simpler for viewers to get exposed to the information that you’re trying to convey.

GHP Tech has been producing eye-catching films, TV commercials, and corporate videos for over 10 years, and we promise to give your company a professional edge over the competition. We know all the viral trends for TikTok, Facebook, and YouTube, which have evolved into cutting-edge branding tools. So, when you need a great business video, GHP Tech is the number one agency to call.

We will focus on video strategy and ensure that your video achieves the results you require for your business! If you are interested in starting to produce your own high-converting videos, visit our website, http://ghptech.com.au/ghptech2/ We are excited to work with you.